Netflix testing redesign with separate categories for movies, TV

Netflix is testing a redesign of its website that would for the first time separate movies and television shows into separate tabs, each with dozens of subcategories to help users sort through their thousands of options.

The potential redesign is currently being tested with a small number of users. If the video subscription company finds that the design increases overall usage, it could deploy the new look to all 23.4 million of its Internet streaming customers in the U.S.

Currently, users can find movies and television shows to watch on Netflix's website by searching or via suggestions the company makes based on content the user previously watched. The only subcategory currently featured in a tap on the top is "Just for Kids."

The possible redesign, pictured above, features separate "TV" and "Movies" categories alongside "Just for Kids." By hovering a mouse over either category, users can then select from subcategories such as "'70s TV," "Reality TV," "Documentaries" and "Thrillers."

The new look could make it easier for customers to search for specific types of content. For example, if you know you want to watch a horror movie but don't know which one, the redesign would provide a way to browse Netflix's entire offering. Within a subcategory, customers can slice and dice even further. On the horror films landing page, there are listings for "Zombie Movies," "Cult Horror Movies" and "Supernatural Horror Movies."

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